About
MissionAudrey Louise Reynolds
For nearly two decades, Audrey Louise Reynold has developed colors and techniques primarily available to designers and big brands like Nike, J. Crew, Barney’s, Moma, The Row, Reebok, Theory, Pangaia, and more. Her use of organic materials to derive striking colors has garnered her the reputation of "The fashion world's artisanal dyer" - New York Times
Audrey Louise Reynolds
For nearly two decades, Audrey Louise Reynold has developed colors and techniques primarily available to designers and big brands like Nike, J. Crew, Barney’s, Moma, The Row, Reebok, Theory, Pangaia and more. Her use of organic materials to derive striking colors has garnered her the reputation of being "The fashion worlds artisanal dyer" - New York Times
Her work has been featured and referenced by name in media outlets like The New York Times, FastCompany, Wall Street Journal, Vogue, Vanity Fair, Martha Stewart Living, Elle Decor, Style, MTV, and even the video game NBA2K23.
Audrey assembled a seasoned team of experts, advisors, and collaborators to launch Weightless. She’s tapped every available talent and resource for the project, covering the fields of business development, material sciences, management, operations, design, architecture, construction, retail, and media, building a team that’s worked with international companies like Apple, Nike, Google, Nasa, Airbnb, New Balance, Smithsonian, Adidas, Milk, Sephora, Ray-Ban, Red Bull, and many more.
Weightless already had a successful test market run with its first products in retailers, including Whole Foods and IKEA, to great interest. The brand sees her scaling her cult following and material knowledge into a scalable consumer product, leveraging her successful collaborations and network. It is now preparing for launch to the mass market.
Transform Your Space.
Change The World.
Weightless is setting a new standard in the world of paint.
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Launching in 2024.
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